http://socialmediapathways.com/facebook-fan-page/12-reasons-you-need-a-facebook-fan-page/
5 Easy Steps for Creating a Facebook Fan Page
Step 1: Go to http://www.facebook.com/pages/create.php
Step 2: Select a category and enter the name for your page
Step 3: Add a picture and become a fan
Step 4: Edit your page settings. This is where you customize your page, including country and age restrictions, wall settings, tabs, fan permissions, and applications
Step 5: Publish and promote your page. You can promote with a fan box, a Facebook ad, by suggesting to friends, on your personal profile and in your other networks
Bonus: Once you hit 25 fans, go to http://www.facebook.com/username/ to create a vanity URL for your page.
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